Customers’
privacy notice
1.INTRODUCTION
Dear
user,
Candy
Hoover Group S.r.l., part of Haier Group (from
now on, for the sake of brevity, “Haier Europe”)
believes that the protection of personal data is a fundamental value for its
business activities, and we strive to provide you with all of the information
that can help you protect your privacy and control the use made of your data in
relation to the various services we offer you and the interactions you may have
with us. On this page, you will find information regarding how your personal
data are managed.
We
explain which personal data we collect and why, how we use them, if we share
them with other companies, how you can exercise control over your data and the
measures we enact to protect your privacy.
This
disclosure applies to the personal data we collect when you make use of our
services, such as when you browse on our websites, acquire our products from Haier
Europe, use our Apps, request assistance from our technician or interact with
us (through the website or over the phone), respond to a survey or receive our
promotional messages and participate in market research (as explained below)
(henceforth referred to jointly as the “Services”).
This
disclosure provides information about the processing and management of your
personal data.
2.[ABOUT
US]
Haier
Europe will process your personal data in compliance with Regulation (EU)
2016/679 ("GDPR") and regulations
in force on the protection of personal data. Our contact information is
provided below.
Data Controller
and Data Protection Officer
The
Data Controller, i.e., the party taking decisions on processing methods and
purposes, is Candy Hoover Group S.r.l., with registered office at Via Comolli,
16 - 20861 Brugherio (MB).
The Data
Protection Officer (“DPO”) is
responsible for supervising the observance of the GDPR in relation to the
processing of personal data performed by Haier Europe.
Candy
Hoover Group S.r.l.
Via Privata Eden Fumagalli
20861 Brugherio (MB), Italy
f.a.o. Data Protection Officer.
3.[WHICH DATA WE PROCESS]
When you use our Services, Haier Europe
processes some of your personal data. Information about this is provided below.
Type and source of
personal data
When
you use our Services, we may process the following personal data (i.e., data
relating to identified or identifiable people):
a)personal and contact information
- such as name, surname, address, telephone number, preferences, email address
and information relating to your account login. You provide these data by
completing online forms or providing them over the phone, for example to
request assistance, or by registering on the App (including the profile photo
if you choose to include it);
b)data relating to the products purchased
- such as purchase date, code and product
line, product price, warranty information, etc. and the type of assistance you have requested (including
information contained in the space where you may provide request details).
Furthermore, when you purchase a product on our e-shop website, purchasing data
may also be collected;
c)data we collect while you browse on the
website - (“navigation data”), such as your IP
address, URI notation addresses, the time of your request, the method
used in submitting the request to the server, the size of the file obtained in
response, the numerical code indicating the status of the response provided by
the server (successful, error, etc.) and other parameters relating to the
operating system and the IT environment of the user.
The transmission of this information derives from the use of internet communication
protocols through which the activities referred to above are performed. This
information is not gathered to be associated with the identified parties
concerned, but by its very nature it may be used to identify users through
matching and processing with information held by third parties. This
information is gathered through the cookies we use on our website. We therefore
invite you to read our cookie policy available on our website;
d)data
acquired through the use of the App or the connection and use of the connected
appliance - in the
case of appliances with connectivity technology (such as WiFi), when you
connect the device to the App and you are connected to the WiFi network, or
another communication technology (such as NFC and/or Bluetooth), Haier Europe
receives certain data regarding the functioning and status of the connected
appliance (such as on/off, any errors) or geolocation data. These data are sent
to the Haier Europe server periodically. Furthermore, Haier Europe could
collect data regarding your use of the connected appliance (for example,
frequency of washings, use of the appliance, programme used, size of indoor spaces -even in
form of 2d maps-, etc.) and the App services. If you use certain
functions of the appliances offered by Haier Europe in the market which allow
for the collection and transmission of voice commands, or the recognition of
the type of laundry, food or other functions you may use, Haier Europe will
need to obtain some essential information in order for the command to be
processed (including the conversion of the audio or video file into electronic
commands sent to the product). Haier Europe adopts reasonable measures to
reduce the processing of information that may be linked to you either directly
or indirectly. If the appliance allows the collection and the processing of
audio and video of the data subject, it is never possible for Haier Europe and
for its partners to access such data live.
The data are provided by you, depending
on the case, directly when you purchase the product, register your product,
visit our website, activate your account, request a Service or activate
interactive functions (audio or video) on the products, when you participate in
our campaigns, create a review about a product or download or use an
application; Haier Europe may also use data obtained from social media, such as
Facebook, if you decide to use social media to
facilitate access to our Apps (“social log in”).Finally,
if the functionality of the product requires it, personal data (commands or
suggestions converted into instructions for the machine) may be received and
sent via digital assistants connected to it (so-called smart assistants,
especially through the hOn Smarthome features). In the event that you
decide to use social media or digital assistants in conjunction with Haier
Europe products and use their services, we invite you to carefully consult,
before using them, the privacy policies and terms of service of each of those
services / products.
4.[WHY
WE PROCESS YOUR DATA]
Your
personal data may be processed for the following purposes.
a)to
respond to your request for assistance about the functioning, use and
maintenance of an appliance or to respond to your questions about our products
and services. If we ask you to fill out a form to send us your request,
remember that the data entered in the fields marked by an asterisk are required
as we would not be able to accept the request or respond to it without this
information;
b)to allow you to use the App, register the
connected appliance and make use of the services and functions offered by its
use, for assistance and maintenance purposes, to manage your profile, and thus
provide the services you have requested;
c)to
allow you to purchase an appliance from us;
d)to
allow you to register your appliance, also to take advantage of any additional
warranties (ours or those of third parties), receive updates on your appliance
and service notices, to enable you to access information regarding registered
products and obtain assistance in a more streamlined manner. If to that end we
ask you to fill out a form, remember that the personal data entered in the
fields marked by an asterisk are required as we would not be able to provide
you the service without this information;
e)to
meet the obligations arising from current laws, regulations or EU law (e.g.,
tax and accounting obligations);
f)to
receive our newsletter if you register for that service, without prejudice to
what is specified in letters j) and k) below in relation to the sending of
commercial communications;
(the purposes from letter a) to f) are
jointly defined as the “Contractual Purposes”);
g)to
enforce and defend the rights of Haier Europe, also as part of debt collection
procedures and the assignment of receivables to authorised companies, including
through third parties, and to prevent and combat any fraud;
h)for
research and development activities aimed at analysing and improving the
Services and/or products offered, also proceeding with the anonymisation and/or
aggregation of your personal data;
i)in
the case of any corporate transactions, to perform activities functional to
such transactions (including disposals, leases, transfers, mergers or corporate
demergers);
(the purposes from letter g) to i) are
jointly defined as the “Legitimate Business Interest Purposes”)
j)to
provide you pursuant to article 13, paragraph 2 of EU Directive n. 58/2002 with
marketing communications via email about services and/or products analogous to
those that you used, without prejudice to the fact that you will have the possibility
to object to the sending of such communications at any time;
k)with
your consent, to receive commercial and promotional communications, by
automated means such as SMS, as well as through phone calls made by an operator
for products of Haier Europe, to participate in market
research and surveys to identify the degree of customer satisfaction with
the products and assistance received, to invite you to initiatives and events
organised by Haier Europe;
l)with
your consent, to receive commercial and promotional
communications from our partners operating in the assistance sector and
offering insurance products (e.g., warranty extensions payable in instalments,
insurance policies) for their marketing activities. The list of such third
parties is available by contacting Haier Europe using the methods specified in
this disclosure;
m)to
analyse, with your prior consent to be provided according to the methods
pursuant to the cookie policy, your online activities on the Website, also
using the data gathered from other websites of Haier Europe or of third
parties, by means of user tracking tools as described in our cookie policy and
to improve your browsing experience;
(the purposes from letter j) to m) are
jointly defined as the “Marketing Purposes”);
n)if
it is possible to send you communications for Marketing Purposes pursuant to
this disclosure and since we want to be sure that we are only sending you
communications of interest to you, to perform non-invasive customer
segmentation based, inter alia, on the products you have registered with us and
your use of our Services.
(the purpose pursuant to letter n) is
defined as the “Legitimate Marketing
Interest Purpose”)
5.[ON
WHAT BASIS WE PROCESS YOUR DATA]
The
processing of your personal data is necessary with reference to the Contractual
Purposes given its essential nature in order to:
·perform the contract, with regard to
the provision of the products and services requested in relation to the cases
set forth in Section 4, letters a) to d);
·adjust to provisions of applicable
regulations, as set forth in Section 4, letter e).
If
you do not provide the personal data required for the Contractual Purposes, it
will not be possible to make use of the services (including assistance and
other functions described above).
The
processing of your personal data for the Legitimate Business Interest Purposes
and the Legitimate Marketing Interest Purposes is carried out pursuant to
article 6, letter f) of the European General Data Protection Regulation
2016/679 (the “Privacy Regulation”)
to pursue the interest of Haier Europe, which is equally balanced with your
interest, as the personal data processing activity is limited to what is
strictly necessary for the execution of the economic transactions described.
Processing
for Legitimate Business Interest Purposes and Legitimate Marketing Interest
Purposes is not required and you may object to that processing with the methods
set forth in this disclosure. However, if you object to that processing, your data
may not be used for the Legitimate Business Interest Purposes and Legitimate
Marketing Interest Purposes, unless Haier Europe can demonstrate the presence
of prevailing compelling legitimate grounds or for the exercise or defence of
legal claims.
Lastly,
the processing for Marketing Purposes is based:
·as regards section 4, letter j), on
article 13 of the E-Priacy Directive, which enables Haier Europe to send
marketing communications regarding services and/or products analogous to those
you have acquired via email, provided you do not object to such communications;
·as regards section 4, letters k) and
l), on your consent;
·as regards section 4, letters m), on
your consent, obtained with the methods set forth in the cookie policy.
Data
processing for Marketing Purposes is not required. However, if you deny or
revoke your consent, you may not receive the commercial communications pursuant
to Section 4, letters j) to m). You may revoke any consent provided with the
methods set forth in this disclosure at any time.
6.[HOW
WE PROCESS YOUR DATA]
We
will process your data primarily using registration, extraction, analysis and
archiving tools protected with systems that offer security guarantees in line
with sector standards.
In
particular, we will process your data using primarily IT systems and analysis
tools through authorised personnel appropriately trained by Haier Europe. We
adopt measures aimed at guaranteeing the application of the principles of
accuracy, lawfulness and transparency set forth in applicable regulations on
the protection of personal data (including the Privacy Regulation), protecting
your privacy through technical and organisational security measures that
guarantee an adequate level of security to prevent the loss or unlawful or
improper use of as well as unauthorised access to your data.
7.[HOW LONG WE STORE YOUR DATA]
Your
data will be stored for the period of time strictly required to achieve the
purposes for which they were collected. In any event, the following storage
terms will apply:
i.for the Contractual and Legitimate
Business Interest Purposes, the data will be stored for a period equal to the
duration of the provision of the services you have requested and for the 10
years after that, without prejudice to cases in which storage for a subsequent
period is required for any legal actions and, in the case of disputes, requests
from the competent authorities or pursuant to applicable regulations;
ii.for the Marketing Purposes pursuant to
letters j) and k) and for the Legitimate Marketing Interest Purpose, the data
are stored for a period equal to the duration of the provision of the service
requested and a period of 24 months subsequent to the last contact with you, to
be understood, inter alia, as the use of a product or Service provided by Haier
Europe or the opening of a newsletter (jointly defined as the “Last Contact”);
for
the Marketing Purpose pursuant to letter l), the data are stored for a period
of 24 months from the creation of your account or the use of a Service.
If
the appliance allows the collection and the processing of audio to be converted
into instructions for the machine, this, once correctly converted into
commands, is immediately deleted. In the event that the Haier Europe appliance
detects difficulties in recognizing the instructions given, the same data may
be, for purposes of maintenance and troubleshooting, kept for a maximum period
of 3 months and then immediately deleted.
Images
acquired through the use of the App or the connection and use of the connected
appliance, are processed in anonymous form. It is possible that, in certain
cases, the App provide for the storage of image files on the memory of the
mobile device used for their acquisition. In these cases, Haier Europe does not
process such personal data: the images are in the exclusive availability of the
user who can decide if and when to delete them.
8.[WHO WE SHARE YOUR DATA WITH]
Communication and dissemination of data
For
the Contractual Purposes, your data may be communicated to authorised Haier
Europe personnel who have been appropriately informed and trained, or the
personnel of third parties who operate on behalf of and based on instructions
from Haier Europe as Data Processors, including companies that provide
appliance pre/post-sale assistance, or autonomous data controllers. The third
parties that provide services are included in the following categories: (i)
providers of assistance and consulting services for the Company, also provided
through call centres, with reference to activities in the (including but not
limited to) technological, accounting, administrative, legal and insurance
sectors, (ii) providers of IT and maintenance services or providers that offer
services linked to the CRM system; (iii) providers that help us with appliance
assistance and repair services; (iv) providers that provide our e-shop hosting
services; (v) companies in the same group as Haier Europe; (vi) parties and
authorities whose right to access the data is expressly recognised by law,
regulations or measures issued by the competent authorities.
For
the Legitimate Business Interest Purposes, the data may be communicated to the
following categories of recipients: (i) third-party providers of assistance and
consulting services for Haier Europe with reference to activities in the (for
example but not limited to) technological, accounting, administrative, legal
and insurance sectors; (ii) companies in the same group as Haier Europe; (iii)
potential purchasers of Haier Europe and entities resulting from the merger or
any other form of transformation regarding Haier Europe; (iv) the competent
authorities.
Furthermore,
for the Marketing Purposes and for the Legitimate Marketing Interest Purpose,
your data may be communicated to the following categories of recipients: (i)
third parties responsible for the processing of personal data which provide
assistance and consulting services to Haier Europe, also provided through media
and marketing agencies, call centres or other data processors, (ii) companies
in the same group as Haier Europe.
To
obtain more information on the data processors working on behalf of Haier
Europe, you may write to the office of Haier Europe for the attention of the
DPO or to the email address data.protection@candy-group.com. If
you use Social login or digital assistants and digital platforms in conjunction
with Haier Europe products, your personal data may be shared with the providers
of such services. In such cases, these providers will act as autonomous data
controllers and will operate in accordance with the provisions set out in their
privacy policies and terms of service, which we invite you to consult.
Lastly,
Haier Europe may transmit your data within its business group for
administrative and accounting purposes. The legal basis legitimising the
processing of data for this purpose is that described in art. 6, par. 1, letter
f) of Regulation (EU) no. 679/2016, or as the processing is necessary to pursue
a legitimate interest of the data controller in the circulation of data for
administrative purposes within its business group.
International
transfers
For
specific requirements connected to the location of the servers of Haier Europe
and/or its providers, for the provision of services Haier Europe also relies on
providers - in their capacity as data processors - located in third countries
outside the European Union (China
and Canada). Your data may also be
communicated between Candy/Haier group companies with registered office in
third countries outside the European Union or be transferred to our service
providers and third-party providers acting on our behalf, as set forth in this notice.
In that case, Haier Europe undertakes to guarantee adequate levels of
protection and safeguards, also through contractual agreements, including by
entering into standard contractual clauses. To obtain a copy of those safeguards
(Standard Contractual
Clauses and Adequacy Decision) you can contact the Controller by writing
to the addresses specified at Point n. 2 of the notice.
9.[THE
RIGHTS YOU ARE AFFORDED BY LAW AND HOW YOU MAY EXERCISE THEM]
The
law affords you the right to check how your data are processed and if
applicable to restrict their use. You may exercise these rights at any time and
free of charge by contacting our company and writing to the addresses specified
above. Haier Europe will do all that is necessary to facilitate the exercise of
your rights.
Information
about this is provided below.
Rights
of the data subjects
Pursuant
to arts. 15 et seq. of the Regulation, you have the right to:
- receive confirmation of
the existence of your personal data, access their content and obtain a
copy of them (right of access);
- update, modify and/or
correct your personal data (right
to rectification);
- request the erasure or
restriction of the processing of personal data in the cases set forth in
the Regulation, including if the data are processed in violation of the
law or if it is not necessary to store them in relation to the purposes
for which the data were collected or otherwise processed (right to erasure and right to
restriction);
- withdraw consent, when
provided, at any time and without prejudice to the lawfulness of the
processing based on consent provided prior to the withdrawal (right to withdraw consent);
- within the limits of
what is set forth in the Regulation, receive a copy of the data you have
provided in a structured, commonly used machine-readable format and ask
for this data to be transmitted to another Data Controller if technically
feasible (right to data portability);
object
to processing in the cases in which this is set forth in the Regulation (right to object). In the event of death
the above-mentioned rights referring to your personal data may be exercised by
those who have their own interest in doing so, or act to protect you as an
agent, or for family reasons deserving of protection. You may expressly prohibit
the exercise of certain rights listed above by those entitled by sending a
written statement to the Company at the email address provided below. The
statement may be revoked or modified later on using the same procedures.
Please
note that requests to erase data are subject to current legal and regulatory
obligations on the storage of documents.
Candy
Hoover Group S.r.l.
Via Privata Eden Fumagalli
20861 Brugherio (MB), Italy
f.a.o. Data Protection Officer (DPO).
In
contacting us, please make sure to include your name, email address, postal
address and/or telephone number(s) to be sure that we can properly manage your
request.
If you
believe that your data have not been processed in compliance with the
regulation or there are objections with regard to their use, you may submit a
complaint to the Supervisory Authority of the Member State in which you reside
or work or the place where the alleged violation took place.
Additional
information - Links - Minors
On the
website, you will also find links to third-party websites; therefore, we invite
you to view their disclosure to learn about the methods and purposes of the
data processing performed through those websites.
For the
individual services offered by Haier Europe, we invite you to consult the
individual disclosures for all of the details relating to the processing of
your data.
When you
access the Website section devoted to product registration and the acquisition
of the warranty extension on your appliance and you complete the form, your
personal data will be processed by partner organizations operating in the field
of extended warrant or maintenance and customer care. In this case our partner
organizations operate as autonomous data controller. For more information on
the processing activities carried out by our partner organizations, we invite
you to view their disclosure.
The
websites and Apps and Haier Europe products are not intended for minors. If you
are a minor, you cannot register as a user on the Website or the App, or
otherwise provide us with your personal data. If we realise that we have
inadvertently obtained the personal data of a minor, we will immediately erase
them.
Disclosure
updates
This
privacy disclosure may be updated over time. Therefore, Haier Europe will
specify the date of the most recent update at the end of the disclosure.